Black History Month is an opportunity to celebrate Black entrepreneurs whose creativity, resilience, and leadership are transforming industries and communities. Their businesses aren’t just thriving—they’re innovating and creating spaces that make a real impact. This February, we’re spotlighting five incredible Black women-owned businesses in the recreation, tourism, and hospitality sectors that deserve recognition year-round. From outdoor adventures and plant-based cuisine to fair-trade shopping and empowering social enterprises, these entrepreneurs are shaping the future. Join us in supporting these businesses and the movement they represent.

As a recruiter and HR professional for over two decades, I’ve seen time and time again how there’s often a different internal dialogue for women when it comes to applying for new roles or stepping into leadership positions. It’s a dance of knowing you’re capable but also feeling like you have to prove yourself more than others around you. It’s not just in our heads. It’s shaped by systems that, whether intentional or not, make women question our worthiness at every turn.

As the season of renewal and resolutions is upon us, let’s take a moment to remind ourselves of one simple but powerful truth: You are enough. This message is WORTH repeating, especially as we set our goals for the year ahead. 

As the year draws to a close, there is an opportunity to reflect on the moments that have shaped our careers—moments that have tested our resilience, our strengths, and our ability to push through obstacles. For many women, one of the most persistent and often unnoticed challenges is similarity bias.

"Be curious, ask questions, and build connections. Every role builds on the last—it’s all about taking that first step and growing from there." - Allison Picard, Destination British Columbia. From exploring the world to managing 134 Visitor Centres across BC, real talk with Allison Picard will resonate with anyone looking for their place in the Recreation, Tourism and Hospitality Sector.

At the heart of our industries lies the essence of hospitality—ensuring everyone feels welcomed, comfortable, and valued. It’s about more than just creating a flash of glamour and excitement; it's about creating spaces where people can truly be themselves, regardless of their background or abilities. 

Trigger Warning: This post discusses sexual harassment in the workplace and includes sensitive content that may be triggering for some readers.

As we dive into this holiday season, our industries are buzzing with excitement. Unfortunately, we all know the harsh reality that these celebrations can sometimes lead to uncomfortable or unsafe situations, especially for women.

Imagine a tourism industry where women lead with confidence, creativity, and impact. This vision is within reach, but achieving gender equality in tourism requires more than good intentions—it requires a thorough understanding of existing challenges and a commitment to actionable change.

Get ready to tantalize your taste buds and immerse yourself in the culinary brilliance of Yes Shef 2024! This year, we’re bringing together an extraordinary lineup of chefs who are not only masters of their craft but also passionate advocates for innovation, sustainability, and diversity in the kitchen.

Dive into the highlights from our inaugural Leadership Summit in this full event recap.

Our annual WORTH Summer Social is back, and this year we’re coming to Whistler in addition to Vancouver.

We are looking for a Coordinator for Yes Shef 2024! This unforgettable evening in November celebrates the remarkable women of BC's hospitality community as guests enjoy culinary delights crafted by mentor Chefs and their student apprentices.

Hear from Professional coach Shobna Kannusamy on the root causes of the confidence gap and tactical strategies to battle it.

Sarah Webb, General Manager of Oswego Hotel shares her motivating leadership advice and reflects on the importance of mental wellbeing and authenticity in the workplace.

Tash McLeod shares ideas for celebrating Black excellence year-round and helping contribute to a more inclusive and just future.

Sheena Walper, HR Manager of Kitchen Table Group reflects on the valuable experience gained working in restaurants and shares tips for carving out a long-term career.

Accountant Puneet Kochar shares essential strategies to optimize your finances and capitalize on tax benefits.

Dive into 2024 with Naomi Pitt who guides readers through purposeful and realistic goal-setting while dreaming big.

Upstay’s Chief Operations Officer Bonnie Li shares her experience for managing culturally diverse teams and maintaining balance.

Sloan shares critical discovery questions and insights for leaders to balance recognition and appreciation in support of employee retention.